| Strategic objectives | |
| Strengthen the business of our strategic partners with a clear win-win in the design of our products and services | Maintain leadership in operating profitability (despite diversification) |
| Convert clear leaders in customer service through face-to-face and technological means | Deepen the relationship with each client so that we achieve n = 3 / c by 2023 |
| Develop mobility options in personal transport and logistics fleets | Diversify the sources –products and services financed- of our growth and profitability over time |
| Enabling goals |
| Create a system of indicators and controls tailored to the strategy and based on objectives and strategic purpose |
| Placing ourselves at the technological forefront of relationships with customers and suppliers with some form of remote accessibility fintech |
| Consolidate the ability to attract funds from third parties - both institutional, corporate and personal - in CAFSA |
| Establish alliance mechanisms and presence in close proximity with leading suppliers in selected products and markets |
| Comprehensive design -convenient, efficient, profitable- of financial instruments tailored to the needs of each product-market-segment |
| Establish working alliances with suppliers of the highest quality and experience in the target markets and segments |
| Identification of goods, products and services for which the country's middle and upper middle class may require medium-term financing |